MBA in Event Management

Do you feel excited by the glitz and glamour of events happening around you? Do you love organising and managing events at your society and college? If yes, then this can be your dream program. To know more about the program, scroll down and keep reading.

What is MBA in event management?

This is a specialisation in MBA that caters to the management of corporate and business events such as product launches, meetings, felicitation ceremonies, award nights and so on. Students get the chance to select the type of industry they wish to work for in the future. As an MBA (Event management) aspirant, students get multiple career opportunities.

MBA event management: Course overview

Why is MBA in event management a lucrative course option for you?

Here’s what you should expect from this program:

• Immense scope of growth
• Interpersonal skill development
• Exciting and interesting work
• Exposure
• Networking opportunities

MBA in event management: Eligibility criteria

• MBA in event management aspirants must possess Bachelor’s degree with at least 50% aggregate marks from any recognised and renowned University.
• They have to abide by the regulations and norms of the admission process.
• The candidates should have cleared their 10th and 12th board examinations with at least 50% aggregate.
• They should register with national and state-level entrance tests and score well to stand on par with the college cutoffs.

Top colleges which offer MBA in event management

Semester I

1. Financial accounting
2. Economics and management decisions
3. Marketing management
4. Business communications and negotiation skills
5. Organisational behaviour
6. Qualitative technique
7. Business Communication and Negotiation Skills

Semester II

1. Media economics
2. IT for event management
3. Event planning
4. Consumer behaviour and brand management
5. Research methodology and applied statistics
6. Marketing communication for special events
7. Financial management

Semester III

1. Dissertation I
2. Advertising management
3. Event campaign
4. Budgeting and costing of events
5. Event production and logistics
6. Event management (corporate and social)
7. Sales promotion and brand management
8. Summer Internship
9. Management information systems
10. Event marketing campaign

Semester IV

1. Qualitative technique
2. Event risk management
3. Dissertation-ii
4. Cross-cultural management
5. Entrepreneurship
6. Public relations
7. Culture and entertainment

MBA in event management: Popular entrance examinations

• MAT or Management Aptitude Test
• CAT or Common Aptitude Test
• NMAT or NMIMS Management Aptitude Test
• XAT or Xavier Aptitude Test
• CMAT or Common Management Admission Test
• GMAT or Graduate Management Admission Test
• WB JEMAT or West Bengal Joint Entrance Management Aptitude Test

How to seek admission for MBA in event management

1. First of all, start with shortlisting the top colleges to which you wish to seek admission.
2. Check the entrance test score that they accept.
3. Go for the most common entrance test, which is majorly accepted by most of the colleges that you have shortlisted.
4. Get registered for the suitable entrance exams.
5. Appear for the exams and score well.
6. Make sure you apply to all the B-schools whose cut-offs match your entrance test score.
7. Wait for the invitation to participate in GD rounds and personal interview sessions.
8. Attend the GD or group discussion rounds and PI or personal interview sessions.
9. Wait for the confirmation letter offered by your dream college.
10. Once you get the confirmation letter, get enrolled to MBA (event management) by following the instructions of the college authority.

MBA in event job profiles 

As MBA graduates in event management, you have the option to either bag a job in a prestigious event management company or come up with your own start-up. You will get the chance to work with large teams and manage events like fashion shows, award ceremonies, exhibitions, concerts and so on.

Here are a few areas where you can seek work opportunities as MBA (event management) graduate:

• Social events: Anniversaries, social gatherings, wedding planning, etc.

• Educational events: College events, educational fairs, annual sports, training programs etc.

• Corporate events: Annual picnics, seminars, training programs etc.

• Entertainment events: Movie promotions, stage shows, fashion shows, celebrity nights, beauty pageant shows, music video release etc.

• Marketing and promotions: Roadshows, ad campaigns, product launches etc.

• Exhibitions and fairs: Trade fair, job fair, electronic fair etc.

In a nutshell!

If you are pumped up to seek admission to this dream course, start with your preparations today. You may have to cross-check details such as course fees and document requirements with respective colleges as these details can change anytime as per college authorities without any prior intimation.