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Author: Ravi Ranjan

Ravi is an experienced Digital Marketing Specialist with 8+ years in marketing and IT sectors. He holds an MBA from Dehradun, India. Ravi owns Easy Management Notes (EMN), an educational platform offering MBA resources. Beyond work, he enjoys photography, music, and following cricket, especially MS Dhoni. He's a dedicated family man with a naughty daughter.

Remote Work and Hybrid Work Models

April 5, 2025April 27, 2025 Ravi Ranjan
Remote Work and Hybrid Work Models

A few years ago, most people worked from an office. Monday to Friday, 9 to 5, face-to-face meetings, fixed desks, and coffee breaks in the same break room. That was just how things were. Then the pandemic hit. Everything flipped Read More …

Career

Alternative Investments: NFTs, Digital Assets, and Crowdfunding

April 1, 2025April 13, 2025 Ravi Ranjan
Alternative Investments NFTs, Digital Assets, and Crowdfunding

Investing used to be all about stocks, bonds, and maybe some real estate. You picked a few companies, crossed your fingers, and hoped the numbers went up. But now? Things have changed. Today’s investors have way more options. We’re talking Read More …

Finance

The Evolution of Influencer Marketing: From Social Media to Virtual Reality

March 9, 2025March 9, 2025 Ravi Ranjan
The Evolution of Influencer Marketing From Social Media to Virtual Reality

This type of marketing is based on creating a contact point between the consumer and the company, and that has been transformed into influencer marketing. Initially only an advertisement and a lot of word of mouth went between companies and Read More …

Social Media

Geo-Economics: How Global Conflicts and Policies Shape Business Strategies

March 9, 2025March 9, 2025 Ravi Ranjan
How Global Conflicts and Policies Shape Business Strategies

Geo-economics has been the prisms through which much of the world has begun to relate geo-politics with economic activity. Importantly, all internationalisms of conflict, trade, and economic alliances change with time, and businesses need to keep on adjusting to the Read More …

International Business

Psychology of Leadership & Emotional Intelligence – How soft skills impact business success

March 9, 2025March 9, 2025 Ravi Ranjan
Psychology of Leadership & Emotional Intelligence

Leadership involves more than just making decisions and formulating strategies; it also requires emotional intelligence (EI) in the management of teams, collaboration, and business success. Leaders who demonstrate strong interpersonal skills such as empathy, communication, and self-awareness foster work environments Read More …

Leadership

The Role of Generative AI in Business Decision-Making

March 2, 2025March 2, 2025 Ravi Ranjan
The Role of Generative AI in Business Decision-Making

In a nutshell, AI gets wide exposure to much data, removes business obstacles, and levers the power of data analytics to optimize process flow and facilitate smarter decisions. Competing and desperate among advances come Generative AI, which is the hottest Read More …

Business advice

FinTech 3.0: The Next Level of Financial Innovation

March 2, 2025March 2, 2025 Ravi Ranjan
FinTech 3 The Next level of financial innovation

FinTech has established itself as an emerging word within the financial industry today, having proven to be completely transforming the way that both businesses and consumers interact with financial services. The first evolution referred to as FinTech 1.0 was about Read More …

Finance

Cryptocurrency and Blockchain in Finance

March 1, 2025April 13, 2025 Ravi Ranjan
Cryptocurrency & Blockchain in Finance

How digital currencies are disrupting traditional banking Money’s going digital. And no, we’re not talking about credit cards or mobile wallets. We’re talking about cryptocurrency, a whole new way to pay, save, and invest without needing a bank in the Read More …

Finance

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